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“Scalpers got new Sony PlayStation 5 and Microsoft Xbox Series X and S and they got them by the boatload.”
Published in
Dec 8, 2020
Tech companies like to release big new products, like game consoles, in October and November because there’s guaranteed demand — in just a few weeks, everyone is looking for the perfect holiday gift.
But that leaves little time for manufacturers to make enough Xboxes and PlayStations. Demand outstrips supply, especially when scalpers buy consoles in bulk with the hopes of reselling for massive profits.
Veteran tech writer Lance Ulanoff looks into the scourge of holiday console scalpers in the story below.
My $0.02? Release the consoles a month earlier, and give yourself some time to make a few more.
