Sorry, Big Brother Is Here to Stay

‘Smart’ home appliances are cheaper, better, and creepier. There’s only one company that might think different.

Ben Zotto
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Remember when your television didn’t spy on you? Technologist and Glitch CEO Anil Dash suggested a while back that there must be some big market out there for “dumb” appliances:

Dash’s pitch is certainly appealing to those of us who don’t like giving up any notion of privacy, but unfortunately, the market for such retrograde appliances is a lot closer to zero dollars than a billion.

I’m going to explain why you don’t actually want dumb devices, why smart devices are cheap and creepy, and suggest that there’s one company that could get away with it.

There’s nothing to watch on a ‘dumb TV’

Let’s say you did have a brand new TV from DumbHome Co. What would you watch on it? VHS tapes? Over-the-air broadcasts? Hook up your vintage Super Nintendo?

If the way you watch television includes streaming (Netflix, Amazon Prime) then the services are spying on you, even if the television itself…

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