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Activision, Atari, Absolute: How Video Game Companies Once Gamed the Alphabet for an Inside Joke

Notes from a retro game designer

Photo: moparx/Flickr

The Atari 2600, or Video Computer System (VCS), introduced in 1977, would ultimately become the first commercially successful video game console that accepted plug-in ROM cartridges, allowing the consumer to expand their library of games without…

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