“While the brand BlackBerry has shriveled into invisibility, the company is still substantial.”

In his latest Where Are They Now column for Marker, Whet Moser investigates what happened to the company behind the button-heavy, Obama-favorite BlackBerry. Though BlackBerry has thoroughly squandered the 55% share of the U.S. mobile phone market that it once owned, you’ve probably used its software recently without even realizing it.

“It underpins many electrical systems in millions of cars, like entertainment systems and driver assistance, as well as air traffic control and medical devices,” Moser writes.

In a further unexpected move, last year BlackBerry acquired a cybersecurity company, with hopes that an increase in remote work will drive a greater need for employers to protect their employees’ devices.

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